The magazine is distributed to 31 500 people in the country who have a declared income of SEK 2 million. Connoisseur Exclusive is distributed in December each year to the 15 000 with the highest income. The age group lies between 20-70 years.
Income earned in calendar year 1 is declared in year 2. During year 2, the new income data is updated as the tax is determined by the Swedish Tax Agency.
Directly to your home either by PostNord or Bring.
4 times per year. (Feb, May, Oct, Dec)
Firstly, the magazine is RS-controlled which verifies the circulation and distribution. Also, Connoisseur participates in the large media survey, Consumer Orvesto TNS Sifo. All you need to know about Connoisseur’s readers can be found here. Further, a variety of surveys are carried out directly with the readers via the magazine. (Contact Connoisseur if you are interested in any particular task.)
About 31 500 people meet the criteria right now.
No, to receive the magazine you have to earn over 2 million levied and taxed in Sweden. Connoisseur is a reward for those in Sweden who contribute the most.
58 000 readers per issue.